Aurora Prime Investment LLC
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Lead With Purpose

We specialize in strategic investment and asset management, transforming visions into reality since 2018.

About Aurora

Based in the heart of Dubai, Aurora Prime Investment manages a diversified portfolio across key sectors including real estate, contracting, food & beverage, education and healthcare.

Driven by a passion for excellence and a deep understanding of the dynamic market landscape, we have become a trusted investment partner building businesses that endure, and returns that compound.

Explore the group
01

Mission

To drive success and sustainable growth for our stakeholders managing a diversified portfolio with discipline, integrity and a long-term view of value.

02

Vision

To be the region's most trusted investment partner, turning ambitious visions into enduring assets across every sector we enter.

03

Core Values

Integrity in every commitment. Excellence as the standard, not the exception. Partnership that outlasts the transaction we measure success in decades, not quarters.

Our Divisions

Nine operating divisions, one investment discipline spanning the sectors that define Dubai's growth.

Real Estate Development
Division 01

Real Estate Development

Identifying high-potential opportunities across residential, commercial and mixed-use property — from acquisition and development through to rental operations.

Contracting
Division 02

Contracting

Engineering and infrastructure projects delivered with advanced techniques and innovative solutions from construction management to complete turnkey delivery.

Food & Beverages
Division 03

Food & Beverages

Partnering with innovative brands to build high-quality dining experiences, including Bait Jafra and its Palestinian culinary heritage.

Landscaping
Division 04

Landscaping

Designing outdoor spaces that balance aesthetic appeal with environmental sustainability, delivered through Green Gardenia Landscaping.

Tourism & VIP Services
Division 05

Tourism & VIP Services

Premium travel experiences and concierge services for Dubai's global visitors, delivered through Senator Businessman Services.

Technology
Division 06

Technology

Investing in innovative solutions across industries while embedding technology into our own operations to drive efficiency and digital transformation.

Education
Division 07

Education

Supporting educational initiatives across multiple countries, and investing in employee development and professional advancement.

Health Care
Division 08

Health Care

Building and managing healthcare facilities that put patient care first from hospitals through to specialised clinics.

Hospitality
Division 09

Hospitality

Combining food, beverage and hotel experiences through brands including Bait Jafra and the BOR 812 boutique hotel concept.

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The Message

At Aurora Prime Investment, we are committed to driving success and sustainable growth for our stakeholders. Every acquisition, every partnership and every project we undertake is measured against a single question does it build something worth inheriting?

Services

Eight disciplines that turn capital into performance advisory, management and strategy delivered by specialists across the group.

Request a consultation

Investment Advisory

Expert guidance for informed decisions — personalised strategies tailored to individual goals, risk tolerance and investment horizons.

Portfolio Management

Diversified portfolios balanced for risk and return, built to adapt to market change and capitalise on emerging opportunity.

Asset Management

Optimising performance across asset classes through rigorous analysis and strategic planning that enhances value and sustains growth.

Risk Management

Comprehensive assessment frameworks that identify, price and mitigate threats before they reach the balance sheet.

Strategic Planning

Aligning financial goals with actionable plans long-term strategy that flexes with market conditions and client objectives.

Real Estate Management

A portfolio of residential, commercial and mixed-use property across Dubai, managed for appreciation potential and steady rental yield.

Marketing Management

Strategic marketing that helps businesses grow, sharpen visibility and build a durable brand presence across sectors.

Financing & Accounting

Tailored solutions for financial stability and growth resource management, regulatory compliance and long-term profitability.

Our Brands

Five operating companies, each a leader in its field the portfolio in practice.

Partner with us
Amwaj Development
Green Gardenia Landscaping
Accurex Project Management
BOR 812
RiGuiGen Poly Clinic
Real Estate Development

A premier real estate developer in the UAE and the developer of Starlight Park, with a mission to elevate living standards by creating communities that cultivate experience, innovation and eco-friendly design.

Visit Amwaj Development
Landscaping

A premier architectural landscape company dedicated to crafting captivating and sustainable outdoor spaces across the United Arab Emirates bringing its expertise to Dubai, Abu Dhabi, Sharjah and beyond.

Visit Green Gardenia Landscaping
Project Management

A dynamic and ambitious project management and consultancy firm based in the UAE, committed to delivering exceptional services across facilities management, asset management and fit-out design.

Visit Accurex Project Management
Hospitality

A place of new impressions, complete relaxation and rest in the serene setting of the Gulf of Finland combining the beauty of nature, luxurious saunas, a boutique hotel and exquisite cuisine.

Visit BOR 812
Healthcare

A new-generation clinic using advanced technologies of anti-aging, preventive and aesthetic medicine. Its work is based on a systematic approach aimed at prolonging a person's youth and biological age.

Coming Soon

Leadership

The people accountable for the portfolio. A team with decades of combined experience across investment, operations and finance in the Gulf and a shared conviction that patient capital builds the strongest businesses.

Get in touch
Emad Saleh

Emad Saleh

Chairman
Murad Saleh

Murad Saleh

Group CEO
Aida El Shahabi

Aida El Shahabi

Group COO
Hassan Hijazi

Hassan Hijazi

Group CFO

Let's Talk

Tell us about the opportunity. Our team reviews every enquiry and responds within two business days.